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Corporate Social Responsibility (CSR) is generally understood to be the expression of an organisation’s commitment to and acceptance of its role in society. A socially responsible employer will subscribe to a set of standards of behaviour to make its impact on society positive and productive. To be effective and visible, this commitment needs to be backed by resources, leadership and measurement.

Employers are increasingly seeking ways to address the rising expectation that business should act responsibly, and the relationship between business and the voluntary sector has moved on, from asking for and donating money, to seeing the value in forming strategic partnerships that benefit all parties involved.

Employer supported volunteering, as part of a wider corporate community involvement programme, can improve a company’s image in the community in which it operates. By making strong links with the local community, the company is demonstrating that it takes its corporate social responsibility very seriously. This strengthens its reputation in the local and wider community, including the business world.

There is clear evidence that people do make the link between companies that are actively involved in the community and those that are good to work for. Many companies have learned that encouraging their employees to volunteer is good for the individual, for the community and for business.

eVOLution act as broker between the private, public and third sectors developing relationships and projects that meet the needs of the client. Projects such as team challenges, fundraising board membership and skill sharing opportunities can be taken on both individually or as a group.

For example, Darlington Building Society have teamed up with Age Concern to work together on their own version of “Silver Surfer” projects. Staff from DBS are volunteering to run the session once a month from Age Concern where they will pass on their computer skills to the older residents of Darlington.